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职位描述
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Business Context and Main Challenges of the Job:
The Brand Marketing Supervisor is in charge of the marketing work of specific product line on certain channel, under the organization of National Business Unit marketing team. In charge of translating IBP, BMP, into the JTBD of the specific product line, and lands with respective marketing initiatives, and to meet company goal setting. Cooperate with cross-function team land the business agenda, including CSP, CMI, Media, Sales team.
Main Accountabilities:
BRAND MARKETING PLAN
Plan and land integrated brand marketing initiatives for the product line or for any specific channels, which is corresponding to the I/O and brand JTBD. Support the business agenda of product line from a marketing perspective, plan and land activities / assets etc. to support the business growth. With Customer Development, sets product line MMO, MCO, business KPI and identify relevant in-store solutions. Engage with key customers alongside Sales team. Monitors product business performance to implement appropriate plan changes.
Attitudes / Skills we like:
Develops and execute product line marketing initiatives that build the business Business acumen, P
The Brand Marketing Supervisor is in charge of the marketing work of specific product line on certain channel, under the organization of National Business Unit marketing team. In charge of translating IBP, BMP, into the JTBD of the specific product line, and lands with respective marketing initiatives, and to meet company goal setting. Cooperate with cross-function team land the business agenda, including CSP, CMI, Media, Sales team.
Main Accountabilities:
BRAND MARKETING PLAN
Plan and land integrated brand marketing initiatives for the product line or for any specific channels, which is corresponding to the I/O and brand JTBD. Support the business agenda of product line from a marketing perspective, plan and land activities / assets etc. to support the business growth. With Customer Development, sets product line MMO, MCO, business KPI and identify relevant in-store solutions. Engage with key customers alongside Sales team. Monitors product business performance to implement appropriate plan changes.
Attitudes / Skills we like:
Develops and execute product line marketing initiatives that build the business Business acumen, P
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工作地点
地址：上海长宁区福泉北路33号
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求职提示：用人单位发布虚假招聘信息，或以任何名义向求职者收取财物（如体检费、置装费、押金、服装费、培训费、身份证、毕业证等），均涉嫌违法，请求职者务必提高警惕。
职位发布者
KayHR
联合利华服务(合肥)有限公司上海分公司
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快速消费品
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200-499人
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私营·民营企业
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长宁区福泉北路33号1幢2楼
